NFL Prospects Without a Season Causing Agents to Consider Costs
In a typical year, the NFL's top prospects would leave college soon after their seasons end to train for the…
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Sports Emmys to Return After April Postponement and Industry Layoffs
The wife-and-husband team of Fox Sports' Lindsay Czarniak and NBC's Craig Melvin will host next week's Sports…
Esports Beer League Startup Targets Casual Gamers and Youth Rec Centers
Despite the attention paid to the Super Bowl and the FIFA World Cup, it is actually the participatory side of…
Apple’s Sports Plan Remains $200 Billion Dollar Question Among Industry Insiders
After years of conversation, Apple recently gave the sports industry a clear signal of its interest in the…
Broadcast Changes Likely as Baseball Adjusts in Unprecedented Season
Last week's scrimmages weren't just for the players. Broadcasters preparing to cover an unprecedented season…
Olympics, Once a Sure Thing, Now a Source of Ad and Broadcast Uncertainty
The Opening Ceremony of the XXXIII Summer Olympic Games was supposed to be Friday. In a year full of…
An Oral History of Quokka, the Company that (Almost) Shook Up Sports
For a moment, one of the hottest companies in sports media was a Silicon Valley startup named after something…
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NHL May Allow Perforated Hockey Stick as Carbon Fiber Takes Over
The NHL will review a new hockey stick provider for on-ice use, the league confirmed to Sportico. Only six…
Pandemic Pushes Viewing Evolution From Fan Cutouts to Virtual Stadiums
You could say Tex Schramm saw this coming. Back in 1980, the NFL Hall of Famer, who had a hand in everything…
Private Equity Backs Boxing in Home Fitness Market Expansion
As competition heats up in the at-home fitness industry, a new startup is entering the ring. Launching today…
Sports Streaming Revolution Marches On With Data and Team Content
Yankees games available via Amazon Prime. Cowboys action streaming on HBO Max. And the Lakers holding court…
Redskins Name Change Depends on Unique Cost-Benefit Analysis
Even 23 years later, Ed O'Hara can still picture the lapel pin. SME Branding's current chairman was standing…
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