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Harnessing the Power of Personal Data, Stars Score Record-Breaking Contracts
With millions of dollars on the line, athletes are discovering the power of their own personal data. Once exclusively used by sports leagues and teams to maximize performance and profits, data
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TV ratings have fallen, top athletes have dropped out, and live crowds aren’t around to cheer, but executives at Comcast still believe in the power of broadcasting the Olympics, Variety…
ESPN Rejects Big 12 Demand, Setting Table for Potential Lawsuit
Burke Magnus, ESPN’s president of programming and original content, didn’t think much of the letter Big 12 commissioner Bob Bowlsby’s wrote to him on Wednesday. “Your letter,” Magnus expressed…
Unlike LeBron, Kyrie Blasts Nike Over Signature Sneaker Issue
Brooklyn Nets guard Kyrie Irving blasted Nike Wednesday after leaked photos of his upcoming shoe, the Kyrie8, surfaced online. The shots fired by Irving at the brand are a sharp difference from the
Kevin Durant Investing Hot Streak Continues With Robinhood, Mercury
Kevin Durant tallied a 2,500% return on his Robinhood stock today. Remarkably, it’s his second 10-bagger this month. The NBA star bought into Robinhood during the online broker’s venture…
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