The Senior Bowl Is Happening, And Sponsors Are Flocking
The 2021 Reese's Senior Bowl added a trio of national sponsors to its partner arsenal, already more than 40…
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Fairleigh Dickinson is Adding Sports to Trim Athletics Deficit
The COVID-19 pandemic has led some of the country's richest schools, and its most successful athletic…
NIL Prep Continues Undeterred With Focus on Florida Despite NCAA Delay
The NCAA delayed its vote on proposed name, image and likeness rules changes indefinitely this week after a…
Saban and Day Contracts Reveal Money on the Line in Championship Game: Data Viz
Coming the same day that the NCAA was supposed to vote on new rules allowing college athletes the chance to…
How AD’s Calendars Logged College Sports’ Season of Disruption
Since the spring 2020 college sports season was called off March 12, athletic department leaders across the…
NIL Rules Could Compel Future College Football Stars to Compete in Bowl Games
Back on Dec. 30, the University of Oklahoma routed the toothless Florida Gators 55-20 in the Cotton Bowl…
Ohio State and Alabama, With $406 Million in Budget, Square Off in Title Game
The national title game between Ohio State and Alabama is a showdown between college football royalty. Not…
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Learfield IMG College Deal Draws Healthcare Into Sponsorship Field
Physical and occupational therapy network Confluent Health has entered into a multi-year, multi-school…
College Football Playoff Features Sport’s Biggest Spenders, Again: Data Viz
In any given season of the College Football Playoff's brief seven-year history, at least two schools among…
Bowl Season Dropouts’ Economic Worries Trump Pandemic Concerns
More than 20 college football programs opted out of bowl games this year, with many of them polling their…
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Fiesta Bowl’s PS5 Swag Merits No Discount Despite Sony, ESPN
The Fiesta Bowl has spent nearly $125,000 to provide new PlayStation 5 consoles to athletes on the Oregon and…
Spartan Accommodations: Winning Football Masks San Jose State Troubles
On Thursday, San Jose State University is slated to take on Ball State in the Arizona Bowl, carrying into the…
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