Pay-to-Play Gets Mixed Views from Pro-NIL State Legislators
Ramogi Huma, the college athlete rights activist who helped spur California’s 2019 Fair Pay to Play Act–state…
College Sports
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Clemson Reinstates Eliminated Sports, Says It Will Add More
Clemson University will continue offering its men’s track and field and cross country programs, five months…
NCAA Basketball Challenger Signs Media Distribution Deal For First Season
The Professional Collegiate League, a group challenging the NCAA with a college basketball structure that…
Amid Scandal, LSU’s Title IX Consultant Makes His Business Pitch
Amid the wreckage of LSU’s escalating Title IX scandal—which has so far spawned a $50 million lawsuit and…
The NCAA’s Congressional Lobbying Expenditures Hold Steady
Despite accumulating D.C.-based threats to its core business model, the NCAA does not appear to have…
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Learfield Signs Movie Theater Ad Company for College Scoreboard Content
Learfield IMG College, one of college sports’ biggest multimedia rights holders, has partnered with…
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Florida State Adds INFLCR to Teamworks Extension as Athlete Pay Law Looms
One of the Sunshine State’s biggest schools is preparing for name, image and likeness legislation to go into…
New Methodology Pegs Stanford as Top All-Around Sports Program
Sportico is proud to partner with The Harvard Sports Analysis Collective, a student-run organization…
Side Hustles: How NCAA Coaches Like Harbaugh, Saban Pad Their Pay
In 2019, Michigan head football coach Jim Harbaugh donned his hallmark chino pants and asked an actor…
Sean Miller’s Firing Caps Off Unique Oil-and-Gas Longevity Bonus
Sean Miller’s firing from the University of Arizona will cap the well on one of the most unique coaching…
Miley Cyrus Final Four Concert Shines Spotlight on NIL Opportunity
Miley Cyrus’ performance in between games at the 2021 Men’s Final Four was cited by NIL proponents as the…
Baylor’s Title Win Caps a Mad Month of NCAA Tournament Business
Baylor smothered Gonzaga 86-70 on Monday night en route to winning its first men’s basketball national…
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