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EA Signs A.C. Milan and Inter Milan to Exclusive Rights for FIFA ’21
EA Sports has signed soccer clubs A.C. Milan and Inter Milan to an exclusive multiyear deal that'll bring two…
L.A. Olympic Chair Wasserman Asks IOC President to Repeal Rule That Bars Advocacy
Los Angeles Olympic Committee Chairman Casey Wasserman has asked the head of the IOC to allow for anti-racism…
2K Games Advances Its Challenge to EA’s Madden With NFLPA Deal
2K Games has inked a deal with the NFL Players Association and OneTeam Partners that will allow the game…
National Lacrosse League to Add Expansion Team in Dallas
The National Lacrosse League is adding an expansion team in Dallas/Fort Worth, a person with knowledge of the…
2K to Take on EA Sports’ Madden Empire With Football Game in 2021
On March 11, news came down of a threat to a great hegemony: The NFL signed a multiyear deal with 2K Games…
Triathlon Group Names Former ATP Exec Kermode Vice Chair
Chris Kermode, a former professional tennis player and executive, was named vice chairman of the Professional…
PLL Adds Insurance and CBD to Expanding List of Sponsors
The Premier Lacrosse League announced new partnerships with Progressive Insurance and CBD brand Mendi ahead…
UFC Says Fighters Will See Pay Increase as Venum Replaces Reebok
The Ultimate Fighting Championship‘s new apparel deal with combat sports brand Venum is smaller than the…
Patricof and Soros Seek Content Over Wins in Women’s Sports Startup
When Jon Patricof, former president of MLS club New York City F.C. and his co-founder, investor Jonathan…
Overwatch League Sees Viewership Jump Heading Into Summer Tournament
Overwatch League is seeing an uptick in viewers, giving hope that the upstart esports league is gaining…
CBS Sports and ESPN Win Rights for Athletes Unlimited’s First Season
ESPN and CBS Sports will broadcast Athletes Unlimited's inaugural softball season this summer, the league…
Endeavor’s Pro Bull Riders Will Allow Fans in Arena at South Dakota Event (EXCLUSIVE)
At least one professional sports organization is ready to bring back its fans. Professional Bull Riders…
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