Opinion
Jake Paul’s UFC ‘Social-Impact’ Campaign Looking Like a Win-Win
Jake Paul has embarked on a public campaign designed to push the UFC to share a greater percentage of company…
Other Sports
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Americans Disapprove of Beijing Games and Want Boycott, Poll Finds
If your reaction to hearing that the Beijing Winter Olympics have already begun is, “Wait, didn’t we just…
MMA’s Professional Fighters League Extends ESPN Deal
The Professional Fighters League, MMA’s fast-growing new entrant and the first to run a regular scheduled…
Suns Vice Chairman Najafi, Former MLB Owner Moorad Set to Buy X Games
X Games Aspen 2022, which will take place this weekend (Jan. 21-23), looks like it will be the last X Games…
San Diego to Host 2023 Men’s Lacrosse Championship at New Stadium
World Lacrosse awarded the 2023 Men’s World Lacrosse Championship to San Diego on Monday with the main events…
Web 3.0 and the Future of Professional Sports
Today’s guest columnist is Jon Patricof, co-founder and CEO of Athletes Unlimited. A few weeks ago, a friend…
‘New York Effect’ Still Driving Big Money to UFC Five Years Later
UFC 268 will take place Saturday night at Madison Square Garden, nearly five years to the date of UFC 205…
USA Rugby Enlists Sportfive, Eyeing Growth and a World Cup
While hoping to host a World Cup, USA Rugby has named Sportfive its exclusive global sports marketing agency…
PFL Caps Season of Growth With Six $1 Million Title Fights
When Endeavor paid $4 billion for controlling interest in mixed-martial-arts promotor UFC five years ago…
F1 Drives Netflix Series Into U.S. Expansion as Circuit Heads to Austin
The Circuit of the Americas in Austin, Texas, is gearing up to host a sold-out Formula One race this weekend…
Accused Cheer Monopolist Varsity Squares Off Against Ex-Employees
Varsity Spirit, the Bain Capital-owned, billion-dollar cheerleading company fighting a trio of federal…
Cornhole League Shooting for Olympics as John Thompson III Leads VC Round
The ubiquitous game at college tailgates and craft brewery yards is thinking big. The American Cornhole…
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