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Red Bulls’ Investment in Esports Paying Off in Competition and Content
The New York Red Bulls are utilizing content creators and players in the eMLS in a way that no other team has…
Atalanta Media Flips Distribution Script With Women’s Soccer Approach
Women's soccer company Atalanta Media launched this fall with the announcement of a partnership that brought…
Italy’s Serie A Chooses CVC-Led Group To Enter Talks on Possible $1.9 Billion Deal
Serie A has chosen a group led by private equity giant CVC Capital Partners to invest in its media rights, a…
Alex Morgan Debuts in U.K. as Soccer TV Coverage Expands in U.S.
Having bypassed the U.K.'s two-week quarantine and gotten some practice under her belt, U.S. National Team…
Real Salt Lake Owner Hires Inner Circle Sports to Sell MLS Club
The owner of Real Salt Lake has retained Inner Circle Sports to sell the Major League Soccer franchise…
MLS Re-Ups Pluto TV Partnership in Bid to Meet Young Fans Wherever They Are
Major League Soccer is re-upping its broadcast agreement with Pluto TV through 2022. The deal expands on a…
LaLiga Boosts North American Media Venture With Launch of Studio in Mexico
Spanish soccer league LaLiga's mission to expand its presence in North America (and, most importantly…
Amazon Closing Unprecedented Tottenham Deal for Online Store
Amazon and Tottenham Hotspur are finalizing a first-of-its-kind retail partnership that will see the English…
NWSL Finds Money, Momentum in Record-Setting 2020 Bubble Season
The NWSL wrapped up its month-long Challenge Cup, a bubble tournament that took place in Utah, with an…
Twitch Partners With World’s Top Soccer Clubs in Launch of Sports Vertical
Twitch has announced a collaboration with four of the world's most popular soccer clubs—Real Madrid, Arsenal…
Natalie Portman, Alexis Ohanian-Led Group Wins Los Angeles NWSL Expansion Team
Academy Award–winning actress Natalie Portman and a group of predominantly female founders were awarded the…
French Soccer Team Toulouse FC Sold to RedBird Capital
RedBird Capital Partners has acquired a controlling stake in Toulouse Football Club, a French team relegated…
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