WWE Touts Nearly 90M U.S. Fans, CEO Says ‘It’s Time to Monetize’
Sports entertainment powerhouse WWE, which is planning to merge with Endeavor’s UFC, has been touting positive TV ratings trends and strong ticket sales for its live…
Latest News
Sporticast: Unpacking the PGA Tour-LIV Merger and Messi’s Move
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the shocking…
Opinion
The NCAA’s Academic Deception: Equating Amateurism With Education
Today’s guest columnist is Chris Corr of Troy University. New NCAA President Charlie Baker has picked up right where his predecessor left off. The NCAA and its…
Lionel Messi Docuseries Gets Green Light at Apple TV+
A four-part docuseries about soccer superstar Lionel Messi, from Patrick Milling-Smith and Brian Carmody’s Smuggler Entertainment, is heading to Apple TV+, according to…
Opinion
Motorsports’ Race to the Future Might Just Start on Gaming Screens
Today’s guest columnist is Rick Burton of Syracuse University. I got a press release recently from a sports league, a start-up, that foolishly counts me as an…
Sporticast: How Sin City Became a Sports City, With Joe Maloof
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams speak with Vegas Golden Knights minority owner Joe Maloof about the NHL team’s Stanley Cup…
LeBron James Named Official Starter of 24 Hours of Le Mans
LeBron James is no stranger to making history. Now the Los Angeles Lakers superstar is hitting a milestone in an entirely different sport. James will be the…
NBCUniversal Rolls Out Paris Olympics Campaign to ‘Save the Date’
The Olympics are a big deal for NBCUniversal. The winter and summer games dominate the ratings, the culture and the sports landscape while they are happening. And…
LIV’s Mickelson Claims He’s ‘Almost a Billionaire’ in Twitter Spat
Phil Mickelson has been under constant attack since his comments about LIV Golf’s Saudi backers being “scary mother f—kers” were revealed by writer Alan Shipnuck and the…
Pelé ‘Final Goal’ Jersey Could Fetch $180K at Auction
In July 1971, Pelé scored his last international goal for the Brazilian national team. Now, the shirt he was wearing when he secured his status as one of the greatest…
Churchill Downs Shutting Down in Wake of Horse Deaths
A string of race horse deaths has prompted fabled Churchill Downs in Louisville, Kent., to suspend its racing operations beginning June 7, as reported by…
Genius and Fubo Lead Sports Stocks in May as Broadcasters Tumble
Sports stocks edged lower in May as general market uncertainty and an advertising slump helped draw down the Sportico Sports Stock Index by 3%. The 40-stock index, which…
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