World Cup’s Booming Ball Business Started in a Pakistani Saddle Shop
Forty percent of soccer balls used worldwide are produced in a small town in Pakistan called Sialkot. Nearly 1,000 factories in town make the leather-covered orbs, and…
Latest News
Cristiano Ronaldo, Man United Mutually Split After Piers Morgan Interview
The relationship between Cristiano Ronaldo and Manchester United is over after months of drama between the five-time Ballon d’Or winner and the Premier League’s most…
World Cup Ratings: 8M U.K. Viewers Watch England-Iran on BBC, 11.5M for U.S.-Wales
England’s fiery World Cup opener against Iran, which ended 6-2, was watched by a peak of eight million viewers in the U.K. on Monday at lunchtime, per Deadline. The peak…
Fanatics Deepens Nike Ties in Three-Way Deal With Tokyo Giants
Fanatics and Nike have signed a new partnership with Japan’s Tokyo Giants, also known as the Yomiuri Giants, the first individual pro team to sign onto the new three-way…
Sporticast: U.S. Opens World Cup With Tie as Soccer Industry Seeks Wins
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the start of the…
Opinion
Making the Case for Women’s Pro Hockey Means Showing the Work
Today’s guest columnist is Reagan Carey, commissioner of the Premier Hockey Federation. We hear it almost everywhere we go—at board meetings, conferences, at the…
Bob Iger’s Boomerang Augurs Change Ahead for ESPN
Bob Iger’s return to the helm of the Walt Disney Co. will have far-reaching implications across all segments of the media and entertainment colossus, but perhaps no…
Bob Iger Was in Talks With RedBird Capital Before Disney Wooed Him Back
In the days leading up to his shocking return as CEO of Walt Disney Co., Robert Iger was negotiating a big new role at Gerry Cardinale’s investment firm RedBird Capital…
Djokovic Nips Swiatek as Top ‘22 Earner With Record $4.7M Payday
Novak Djokovic wrapped the 2022 men’s tennis season with a straight-set victory over Casper Ruud at the ATP Finals in Turin, Italy. The Serbian tennis ace rolled through…
La Previa: The Business of the World Cup With Iker Casillas, Plus His New Spanish League
Welcome to La Previa, the first major Spanish language business podcast in North America, which is now available on all podcast platforms. Co-hosted by Asli Pelit…
Generative AI Could Become Sports‘ ‘Next Big Sponsorship Vertical’
Over the last 18 months, cryptocurrency became sports’ “biggest” sponsorship sector based on annual spend. GlobalData numbers indicate blockchain-based companies…
YouTube TV Users Sue Disney Claiming ESPN Inflates Subscription Prices
Four YouTube TV subscribers sued Walt Disney Company last Friday in a case that challenges the bundled model of channels long found in American cable, satellite and now…
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