Endeavor Sets IPO Pricing, Also Eyes $1.8B Placement And Full UFC Ownership
Endeavor has set the pricing and details of its initial public offering and a private placement, aiming to bring in $1.35 billion and gain full control of the UFC…
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Amazon Denies Super League Plans, U.K.’s Johnson Denounces ‘Closed Shop’
Amazon has said it “understands and shares the concerns raised by football fans” in regards to the proposed — and hugely controversial — European Super League, Variety …
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NFL Signs Disney Apparel Deal in Wake of ‘SpongeBob’ Foray
Ahead of next week’s 2021 NFL Draft, the league and Disney have unveiled a co-branded apparel line with Junk Food Clothing. The collection will offer unisex short sleeve…
Kobe Bryant’s Deal With Nike Has Ended
The deal between Nike and the late NBA icon Kobe Bryant has come to an end, Nike confirmed. “Kobe Bryant was an important part of Nike’s deep connection to consumers. He…
Sporticast: The Simpsons Help Explain European Soccer’s New Super League
In the latest episode of Sporticast, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including a blockbuster…
People Are Breeding Digital Horses, and Spending Real Money
Tamagotchi meets Churchill Downs in one of sports’ newest cryptotrends, Zed Run. The online game, which has generated hype and consternation in equal measure…
Super League Bombshell Timed to Capture Champions League TV Cash
Twelve of Europe’s most prominent football clubs (the EPL’s “Big Six” plus three teams from Spain and three from Italy) have confirmed plans for a breakaway, European…
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Activision-Blizzard CEO Bobby Kotick Donates $4 Million to Michigan for Esports Program
As an undergrad at the University of Michigan, Bobby Kotick spent much of his free time playing Pitfall! on his Atari 2600, or putting quarters into a Defender machine…
Super League Faces Potential Legal Fights in U.K., EU and U.S.
The stunning announcement that 12 of Europe’s leading soccer clubs are planning to launch the Super League—a mid-week competition separate from other leagues—is poised…
The Big Money Owners Behind the New European Super League
The global soccer landscape experienced a seismic shift Sunday when 12 of the world’s top clubs confirmed plans to establish a new competition, the Super League, which…
Watson Legal Timeline Poses Dilemma for NFL, Texans Front Office
The 2021 NFL Draft begins a week from Thursday and ends the following Saturday. The Houston Texans will have eight picks, though none in the first or second rounds…
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Sportradar Names Bloomberg’s Deirdre Bigley to Board of Directors
Sportradar has appointed Deirdre Bigley, chief marketing officer of Bloomberg, to its board of directors, effective immediately. Sportradar’s first female board member…
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