Life on the court has been a grind for Naomi Osaka and Serena Williams over the last six months. Injuries, shocking losses and skipped tournaments have limited the pair…
Adidas announced Wednesday that it sold its subsidiary Reebok to Authentic Brands Group for up to €2.1 billion, or roughly $2.5 billion. The deal is expected to close in…
It has been a tough slog for NBA and NFL rookies seeking endorsement deals the last two years. Companies are heavily scrutinizing their marketing budgets as they recover…
In a still-plummeting fall from grace for Michael Avenatti, U.S. District Judge Paul Gardephe on Wednesday sentenced the 50-year-old celebrity attorney to two-and-a-half…
Dallas Cowboys quarterback Dak Prescott is reportedly making moves from Adidas, Footwear News reports. According to ESPN’s Adam Schefter, the pro football player is…
Former Indiana Pacers player Brian Bowen suffered a legal defeat on Wednesday in his racketeering lawsuit against Adidas. U.S. District Judge Joseph Anderson granted…
The late Kobe Bryant was inducted into the Naismith Memorial Basketball Hall of Fame Saturday as part of the most accomplished class in the history of the Springfield…
Adidas allegedly made payments to basketball star Zion Williamson’s family before he joined Duke, court documents said. As Footwear News reports, new filings late last…
Trevor Lawrence, the former Clemson football star and presumptive No. 1 pick in the upcoming NFL draft, is signing with Adidas, according to multiple people familiar…
Adidas is ready to part ways with Reebok. The German athletic powerhouse announced today that it has finished its “assessment of strategic alternatives for Reebok”…
British soccer star David Beckham is lacing up his boots to produce a documentary mini-series about the feud between sports brands Adidas and Puma, according to an…
At a professional track and field meet in Fort Worth, Texas on July 20, more than two dozen athletes, all sponsored by Nike or a subsidiary, ran in five races. The…
