Top NBA Prospect Suggs Scores Robust Endorsement Portfolio Ahead of Draft
It has been a tough slog for NBA and NFL rookies seeking endorsement deals the last two years. Companies are heavily scrutinizing their marketing budgets as they recover…
Adidas
Nike Extortionist Avenatti Sentenced to 2.5 Years in Prison
In a still-plummeting fall from grace for Michael Avenatti, U.S. District Judge Paul Gardephe on Wednesday sentenced the 50-year-old celebrity attorney to two-and-a-half…
Dak Prescott Is Reportedly Leaving Adidas for Jordan Brand
Dallas Cowboys quarterback Dak Prescott is reportedly making moves from Adidas, Footwear News reports. According to ESPN’s Adam Schefter, the pro football player is…
Adidas Cleared in Ex-Louisville Recruit’s NCAA Racketeering Suit
Former Indiana Pacers player Brian Bowen suffered a legal defeat on Wednesday in his racketeering lawsuit against Adidas. U.S. District Judge Joseph Anderson granted…
Kobe Bryant Estate Faces Uphill Climb to Launch New Shoe Brand
The late Kobe Bryant was inducted into the Naismith Memorial Basketball Hall of Fame Saturday as part of the most accomplished class in the history of the Springfield…
Court Filings Allege Adidas Made Payments to Zion Williamson’s Family Before He Joined Duke
Adidas allegedly made payments to basketball star Zion Williamson’s family before he joined Duke, court documents said. As Footwear News reports, new filings late last…
Exclusive
Trevor Lawrence Is Signing With Adidas, Joining Mahomes, Rodgers
Trevor Lawrence, the former Clemson football star and presumptive No. 1 pick in the upcoming NFL draft, is signing with Adidas, according to multiple people familiar…
Adidas Confirms Reebok Will Be Sold Soon
Adidas is ready to part ways with Reebok. The German athletic powerhouse announced today that it has finished its “assessment of strategic alternatives for Reebok”…
David Beckham to Produce Adidas vs Puma Sneaker Feud Doc Series
British soccer star David Beckham is lacing up his boots to produce a documentary mini-series about the feud between sports brands Adidas and Puma, according to an…
Nike Contracts Forcing Track Athletes to Get Creative With Race Quotas
At a professional track and field meet in Fort Worth, Texas on July 20, more than two dozen athletes, all sponsored by Nike or a subsidiary, ran in five races. The…
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