Beijing Winter Olympics Ratings Are Down–Just as NBC Guaranteed
NBCUniversal’s Olympics ratings are in sync with what the media giant said it would serve up to its advertisers, and while precedent would suggest that the deliveries…
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Sporticast: College Football Kicks Off Amid Change, Uncertainty
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams speak with Rick Burton, sports management professor at Syracuse University, about the…
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