Crypto Crash Opens Door for Cyber Sponsorships in 2023
If you turn to a couchmate during Monday’s ReliaQuest Bowl and ask, “Wait, what’s ReliaQest?”, that’s exactly the point.  The cybersecurity company has been around…
Bowl Season
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NFL Draft Talk Outstrips NCAA Ideals in Bowl Broadcasts
The news story of the 2019 Frisco Bowl was about Kent State’s high-scoring, come-from-behind win over Utah State to secure its first bowl victory in school history. But…
Bowl Season Dropouts’ Economic Worries Trump Pandemic Concerns
More than 20 college football programs opted out of bowl games this year, with many of them polling their players and citing COVID-19 in their decisions. Few, however…
Bowl Games Face Subtle Revenue Shortfall: Decline in Local Sponsorship
Sportico‘s Eben Novy-Williams recently highlighted the fact that “all across the country, college basketball properties are adding sponsors right as their games look to…
Full Bowl Lineup Anticipated, Even With Payouts in Question
Late last week, the Pac-12, Mountain West and Mid-American conferences reversed course and announced their intent to play football this fall, which means 127 of 130 FBS…
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