BodyArmor and Founder Repole Donate $24 Million to Kobe Foundation
Kobe Bryant played a critical role in helping BodyArmor become the No. 2 sports drink brand in the U.S. The company and its founder, Mike Repole, want to ensure the…
Coca-Cola
Sporticast: BodyArmor’s $8 Billion Sale a Windfall for Many Athletes
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including Coca-Cola’s…
No, Ronaldo Didn’t Wipe Billions From Coke’s Value
The power of celebrity is on full display at Euro 2020, the European soccer tournament that finally kicked off on June 11 after being delayed a year because of the…
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