A group of college sports entrepreneurs is launching a new company aimed at helping brands and boosters connect with college athletes on marketing deals. Called Student…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including LSU’s firing of…
The Texas Longhorns are the latest top-tier college sports brand to sign a 10-year fan apparel deal with Fanatics…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams chat with Pac-12 Conference commissioner George Kliavkoff about the rapidly changing world…
Playfly Sports has struck a multi-year deal with Pac-12 Networks, extending and expanding its relationship with the conference to become the exclusive third-party seller…
WASHINGTON, D.C. – The space outside the Conrad Hotel’s conservatory ballroom in the nation’s capital is abuzz. More than half of the 130 FBS athletic directors…
The University of Notre Dame Thursday announced a new official banking partner of the school’s athletic department, Credit Union 1, an Illinois financial…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including a new alliance…
Perennial college basketball powerhouse Gonzaga University has selected Giannis Antetokounmpo-backed sports brand Ready Nutrition as the official sports drink of its…
Long before March 2020, the University of New Mexico’s athletic department was having a rough go of it financially. There were years of declining ticket sales
Bill Maulsby has a hard-learned piece of financial wisdom: “You can’t get rich off the NCAA.” Maulsby offers his forlorn, if debatable, assessment as the founder of the…
It is now just a matter of time before the SEC becomes the richest and most powerful conference in college sports. Regents at the Universities of Texas and Oklahoma…
