March Madness Daily: Money Talks in the Women’s Tournament
The first round of the women’s March Madness tournament wrapped Saturday night with a whole lot of chalk up top followed up a slew of financial upsets—where underdog…
college sports
March Madness Daily: Upsets Abound Beyond Saint Peter’s
St. Peter’s pulled of a historic upset versus Kentucky—a program that spends nearly 12x more on men’s basketball than the Peacocks—but it was by no means the only…
Land of Lincoln: USC Coach Riley Buys $17.2M Palos Verdes Estate
USC football coach Lincoln Riley has traded in his Stetson for a surfboard. The former Oklahoma coach—now coldly referred to by cast-aside OU fans as “TBOW,” or “That…
Genius Sports Ready for MACtion With First NCAA Conference Data Deal
The Mid-American Conference is partnering with Genius Sports on a wide-ranging data and sponsorship agreement that the two sides are calling the first of its kind…
College Football Playoff Punts on Lucrative Expansion for Next Four Years
The College Football Playoff is shelving expansion for at least the next four years, a decision that likely leaves hundreds of millions in revenue on the table. The…
Female Rowers Sue San Diego State in First Title IX Damages Claim
Seventeen athletes at San Diego State University have filed what is believed to be the first ever claim for monetary damages against a school for violating Title IX…
NCAA Cedes Power to Conferences, Divisions With Vote to Change Charter
Under threat from the nation’s highest court, subverted by dozens of state legislatures, and increasingly loathed by the American public, NCAA members voted Thursday for…
Bowl Cancellations Cost Sponsors $13.7 Million in TV Exposure This Year
The title sponsors of the five canceled college football bowl games lost out on $13.7 million of television exposure when their games were called off, according to data…
Opinion
Timing, Change and the Evolution of College Sports
Today’s guest columnist is John Brody, chief revenue officer at Learfield. Timing is everything in life. And right now, the college sports industry is in the midst of…
Sporticast: New Year, Same College Football Playoff
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the latest in…
Cincinnati Crashes Pricey Power 5 Football Playoff Soiree: Data Viz
Ever since its inception in 2014, the College Football Playoff has been contested exclusively by the richest and most popular football teams in the country. This year…
Brandr’s NIL Licensing Moves Spur NCAA Turf Tussle With Learfield
On July 20, just three weeks after new name, image and likeness laws went into effect in several states, The Brandr Group and the University of North Carolina announced…
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