Cooper Rush Cowboys Up, Leads NFL to Best Week 2 Ratings This Century
Dak Prescott’s busted thumb didn’t dim the NFL ratings picture, as Dallas’ 20-17 home win over Cincinnati helped CBS deliver its largest Sunday afternoon audience in…
Dallas Cowboys
NFL Ratings Up 4% in Week 1, But Dallas Doldrums Deliver Dread
The 103rd season of the National Football League picked up where last year’s juggernaut left off, as a strong showing from the usual suspects (Tom Brady, the Dallas…
Jerry Jones Earns Billions as Natural Gas Bet Outgains Cowboys Empire
Jerry Jones has found one investment that beats the fantastical growth of his Dallas Cowboys—natural gas. Over the past four years, Jones has made more than 300% on oil…
NFL Team Valuations 2022: Cowboys Rule at $7.6B as Average Tops $4B
NFL owners will gather in Minnesota next week to vote on adding a new member to their exclusive club. In June, Walmart heir Rob Walton agreed to pay $4.65 billion for…
5 Must-See NFL Games That Are Driving the Sports-TV Upfront
Aside from opting to convert your entire salary to bitcoin or ape cartoons, there may be no financial strategy more inimical to the shelf-life of the average CMO than…
Cowboys’ Return to Playoff Picture Enriches Already Loaded NFL Season
On the heels of the most-watched NFL season in six years, the smart money says the ratings momentum will continue throughout a playoffs slate crammed with the league’s…
NFL Playoffs Generate No Financial Windfall for Individual Teams
Stadiums will be packed, and the TV audiences will be massive as the NFL playoffs kick off this weekend, but for the teams in the Super Bowl hunt, the playoffs offer…
Patriots, Warriors, Yankees Top Teams for Winning, Creating Value
A decade ago, the Golden State Warriors were far from the NBA royalty they are today. They were a middling franchise financially and much worse on the court, with only a…
NFL Fans Tune Out Cooper Rush, Tune In Slowpoke World Series
If the ratings for the latest installment of Sunday Night Football are anything to go by, an inactive Dak Prescott and increased interest in the World Series seem to…
Best Of 2021
Dallas Cowboys Top List of Most Valuable U.S. Sports Franchises: Data Viz
The Toronto Maple Leafs are the NHL’s most valuable franchise at $2 billion, according to Sportico‘s report, released last Thursday. It’s a price that few individuals in…
Prime
Cowboys’ Collins Loses Drug Case Appeal Despite Judge’s NFL Rebuke
U.S. District Judge Amos Mazzant this week denied an emergency motion for a temporary restraining order brought by Dallas Cowboys offensive tackle La’el Collins. The NFL…
Cowboys, Texans and Steelers Bid for Mexico as NFL Auction Heats Up
National Football League teams are eyeing a host of international markets as part of a league plan to grant exclusive merchandising and marketing rights abroad. While…
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