The National Football League is partnering with Amazon to bring thousands of officially licensed products to the retail giant, a move that could transform the…
Fanatics has raised $320 million in a new funding round that values the world’s largest seller of licensed sports merchandise at $12.8 billion, according to someone…
Fanatics has inked a 10-year deal to become the primary apparel and headwear partner of the University of Oklahoma, the fifth top-tier athletic department that it has…
Sports ecommerce giant Fanatics is partnering with private equity firm Hillhouse Capital on a 50-50 joint venture to expand its presence in China. Fanatics China will…
Should the Tampa Bay Buccaneers win on Sunday, Tom Brady fans will be able to buy signed Super Bowl memorabilia before the quarterback has even lifted the Lombardi…
Fanatics, the world’s largest seller of licensed sports merchandise, and Lids, one of the industry’s biggest retailers, are expanding their presence in college…
Fanatics, the world’s largest seller of licensed sports merchandise, has acquired WinCraft, a company that makes licensed hardgoods like pennants and golf bags. It’s…
The Los Angeles Rams are working with a pair of partners—apparel seller Fanatics and delivery service Postmates—to deliver merchandise across the city in the run-up to…
Tom Brady, now settled with the Tampa Bay Buccaneers, has inked a pair of deals that will expand both his health and wellness brand, and the array of autographs and…
After defeating the Miami Heat in the 2019-2020 NBA Finals last night and tying the Boston Celtics for a record of 17 NBA titles, the Los Angeles Lakers have become the…
Billionaire Michael Rubin, founder and executive chairman of Fanatics, has increased his equity in the Philadelphia 76ers and New Jersey Devils, according to league…
The world’s largest seller of licensed sports apparel is using money from a recent funding round to expand its headwear business. Fanatics is buying a handful of assets…
