Google Signs On as WNBA Sponsor With ESPN Tie-In
Google and the WNBA have agreed to a multi-year partnership that will make the internet giant one of the league’s top-level “Changemaker” partners and the presenting…
Google Searches for ‘Super Bowl’ Driving Collapse of Roman Numeralization
It’s unlike the NFL to pass up the chance to note an anniversary, and yet, heading into Super Bowl LV, the league has so far failed to recognize the significance…
Sports Betting Stocks Jump As Google Removes Play Store Ban
Sports gambling stocks DraftKings and Penn National both rose on Thursday afternoon after Google announced that it would allow real-money gaming apps onto the Google…
The ‘Fourth Quarter’ of Sports Media: Streaming Invites New Bidders for Events and League Rights
Ed Desser is president of Desser Media, Inc. John Kosner is president of Kosner Media. Last week, we wrote about electronic sports media heading into its “fourth quarter”…
Google Steers Into DOJ Antitrust Suit Ahead of a Potential Biden White House
In a surprise move, Google revealed in a status report to Judge Amit Mehta on Friday that it doesn’t intend to file a Rule 12(b) motion to dismiss the federal government…
Google Antitrust Case Draws Sports Industry Eyes With Digital Rights in Play
The U.S. Department of Justice has brought a historic case against Google for, in the words of Attorney General William Barr, “unlawfully maintaining a monopoly in…
Fortnite Creator Epic Launches Campaign Against Apple and Google in Pursuit of Direct Pay
For years, some of the biggest companies in tech and media have complained about Apple’s policies in its mobile store. Those companies either found a way to work with…
FAANG NFL Offensive Is Toothless as Legacy TV Partners Rally for One Last Big Score
Just a few weeks before the National Football League Players Association voted to approve a new collective bargaining agreement back on March 15, media insiders were…
Defector Media, ‘The Matchup’ To Launch in “Unforgiving” Digital Media Environment
Defector Media and the Local Media Consortium (think: an alliance of local media outlets) announced their respective plans to enter a crowded digital sports media…
MLB Offers Latest Indication That Next Broadcast Rights Cycle Likely to Exclude FAANG
Assuming Major League Baseball makes it to the finish line, the 2020 season will conclude with an expanded postseason. Sixteen teams—up from 10—will qualify for the…
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