ESPN Digs In on Softball, Lacrosse via 2-Year Athletes Unlimited Deal
ESPN is deepening its lacrosse and softball coverage and expanding its summer broadcast slate through a two-year deal with Athletes Unlimited—the league’s first…
media rights
Warner Bros. Discovery’s Reach May Heat Up Sports Rights Bidding
With its merger complete, expect the newly formed Warner Brothers Discovery (NASDAQ: WBD) to become an even more aggressive bidder for top live-sports rights in the…
In Media Rights Hunt, MLS Must Balance Hard Cash With Growth Prospects
Having added four franchises since 2020 and with new clubs soon to take root in St. Louis and (presumably) Las Vegas, Major League Soccer is in the midst of a…
NASCAR Kicks Off Critical Season With Broadcast Talks Looming
Sunday’s sold-out Daytona 500 is the first points race on the 2022 NASCAR Cup Series schedule (the Feb. 6 “Clash at The Coliseum” was an exhibition race). The upcoming…
Why Apple May Finally Be Ready to Carry Live Sports
Wedbush’s Dan Ives (managing director, equity research) recently wrote in an investor note that Apple is on an “aggressive hunt” for live sports rights. The investment…
NBC Bids to Keep EPL From Disney/CBS as Rights Deals Near Hiatus
English Premier League officials are expected to make a decision on a new U.S. media deal shortly after bidders make their final offers on Thursday, whereupon things are…
Prime
ESPN, TNT Seek Demographic Shift in NHL TV Rights Line Change
In its battle for the fans of the future, the NHL is hoping its two new TV partners can give hockey a leg up. This week, the league will have its first look at ESPN’s…
Barstool Sports, MLB Broadcast Rights Discussions ‘Barely Existent’
Earlier this week, the New York Post reported, “Major League Baseball and Barstool Sports have had significant negotiations about having national midweek games on the…
A Pay-Per-View Super Bowl Not as Outrageous as It Sounds
Meadowlark Media founder John Skipper recently suggested on The Dan Le Batard Show with Stugotz that the NFL could eventually decide to turn the Super Bowl into a…
Prime
Los Angeles FC Tops Sportico’s 2021 MLS Valuations at $860 Million
Last year marked Major League Soccer’s 25th season, but it was no silver anniversary, as the coronavirus canceled one-third of the season, and games played in empty…
DAZN, YouTube Partner on UEFA Women’s Champion League Rights
Sports streaming platform DAZN, known for its boxing and combat sport broadcasts, is stepping beyond the ring and onto the pitch, buying global broadcast rights of the…
Exclusive
Nine European Soccer Leagues Combine Media Rights Into One Central Package
A group of nine European soccer leagues, including the top domestic leagues in Denmark, Switzerland and Norway, are pooling their international media rights in the hopes…
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