March Madness Daily: NCAA Title Game Outdraws the NBA Finals
Two groups of people rooted for the Duke Blue Devils to beat the UNC Tar Heels in Saturday night’s Final Four matchup: Duke fans and March Madness advertisers. The four…
nba finals
NBA Finals Ratings Sink as Summer TV Usage Slumps to Record Lows
ABC enjoyed a bit of a ratings boost on Tuesday night as the Milwaukee Bucks secured their first NBA title in 50 years, but the expanded audience for Game 6 wasn’t…
Giannis’ Monster Block Sets ABC Up for a $250 Million Payday
The Milwaukee Bucks mashed the reset button on the 2021 NBA Finals Wednesday night, securing a single-digit home court win that whittled the series down to a…
Record-Low NBA Finals Ratings Belie Bubble Success as Networks Salvage Cash, Players Stay Healthy
Bad news first: The 2020 NBA Finals will go down in the books as the league’s lowest-rated title tilt since ABC first began airing the full series 50 years ago. Sunday…
LeBron and Kobe Help Lakers Break Record for NBA Finals Merchandise Sales
After defeating the Miami Heat in the 2019-2020 NBA Finals last night and tying the Boston Celtics for a record of 17 NBA titles, the Los Angeles Lakers have become the…
LeBron Endures for ABC as Lakers Take on Heat, NFL and MLB in Fall Ratings Battle
If an awful lot of guys named Sully and Fitzy were wicked pissed when the Miami Heat denied them the opportunity to eyeball a 13th NBA Finals showdown between their…
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