A group of college sports entrepreneurs is launching a new company aimed at helping brands and boosters connect with college athletes on marketing deals. Called Student…
The Texas Longhorns are the latest top-tier college sports brand to sign a 10-year fan apparel deal with Fanatics…
WASHINGTON—A House subcommittee on consumer protection and commerce Thursday held the first Congressional hearing on name, image and likeness since June. Much has…
In a memorandum to National Labor Relations Board regional directors and other agency officials on Wednesday, NLRB general counsel Jennifer Abruzzo announced her view…
WASHINGTON, D.C. – The space outside the Conrad Hotel’s conservatory ballroom in the nation’s capital is abuzz. More than half of the 130 FBS athletic directors…
If money is power in college sports, then the Southeastern Conference was making its case for intercollegiate supremacy long before its recent poaching of Texas and…
Marketing and licensing agency The Brandr Group has tapped Altius Sports Partners as its official education provider for college athletes on an NIL hot topic: group…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including the 2021 NFL…
When this year’s AP Top 25 college football preseason poll was released in August, two new inclusions made history: Coastal Carolina, coming in at No. 22, and Louisiana…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams speak with Rick Burton, sports management professor at Syracuse University, about the…
On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business stories of the week, including a new alliance…
Perennial college basketball powerhouse Gonzaga University has selected Giannis Antetokounmpo-backed sports brand Ready Nutrition as the official sports drink of its…
