NFT Boom Risks Derailing Sports’ Environmental Efforts
Today’s guest columnist is Aidan O’Connor, an associate vice president at the strategic communications firm Prosek Partners. The recent surge of profitable non-fungible…
NFT
SeatGeek in Talks to Roll Out NFT Prototype With NFL, NBA Teams
Last month, we wrote about Ted Leonsis’ vision for a blockchain future in ticketing. The Monumental Sports & Entertainment CEO believes cryptography will enable teams to…
Jake Paul Knockout to Launch Triller NFT Futures Marketplace
Short-form video app Triller will offer a built-in NFT marketplace within weeks…
WWE Battles for Digital Dollars With Undertaker NFT
WWE is hopping into the NFT ring Saturday with its first release highlighting moments from The Undertaker’s career. The…
Manning-Brady Rivalry to Continue in NFT Collectibles Business
As cryptocollectibles were taking off earlier this year, Peyton Manning wanted to learn more. So he texted Eli. “Hey, do you know anything about these, these NFTs?” In…
Croatian Tennis Player Sells Ad Space for an Arm and a NFT
Like so many athletes, Croatian tennis player Oleksandra Oliynykova is getting into non-fungible tokens (NFTs). But while her peers are selling digital collectibles, the…
How NFT Collectibles Can Lead to the Gamification of Everything
Today’s guest columnist is Lloyd Danzig, the founder and managing partner of Sharp Alpha Advisors, a firm that specializes in sports betting startups, venture capital, M…
NBA Top Shot’s Wild $1.1 Billion Market Cap Led By LeBron James: Data Viz
On Feb. 23, the combined market cap value of all moments on NBA Top Shot was roughly $1.9 billion—greater than the median value of an NBA franchise, <span…
NBA Top Shot Maker Dapper Labs Valued at $2.6 Billion After Fundraising
Dapper Labs, the company behind NBA Top Shot, has raised $305 million at a valuation of $2.6 billion. Coatue Management led…
UFC’s Francis Ngannou Bets on Himself With Conditional NFT Drop
UFC heavyweight Francis Ngannou has a custom-designed, unique piece of digital art that he will auction as an NFT this weekend, but only if he wins his title…
What NFTs Mean for Sports Business
By now, you’ve seen the three letters, N-F-T, as they have taken the worlds of art, finance and sports by storm. Patrick Mahomes and Mark Cuban are both in; your
College Sports’ First NFT Minted, New Revenue Opportunity Awaits
College sports’ first NFT was minted on March 14 inside of the Merrell Center in Katy, Texas—home of the Southland Conference men’s and women’s basketball tournaments…
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