Bill Russell Set to Join Babe Ruth on the Blockchain This Summer
Over 1,000 NBA legends could soon be headed to the blockchain. The National Basketball Retired Players Association (NBRPA) recently signed a multiyear group licensing…
NFT
Turner Sports, Committed to NFTs, Touts Immutable X Partnership
While cryptocurrency and NFT prices have suffered this spring, with some taking 75% plunges, Turner Sports has continued to invest in blockchain’s potential. On Tuesday…
Exclusive
Former Georgia, NFL Players Bank on NFTs and NIL Hitting Big
What started as an NIL-inspired side project for four former University of Georgia football players has turned into a full-fledged business. The Players’ Lounge, an…
Web3 Giants Buying Big3 NFTs Indicates Utility Is ‘Next Frontier’
Last month, a JWS column explained why Big3’s plan to decentralize sports team ownership was different—and frankly, more exciting—than any previous endeavor hatched. The…
Big3 to Issue NFTs With IP Rights, Chance to Cash In on Team Sales
Big3 recently announced its plan to decentralize sports team ownership. The 3-on-3 basketball league founded by the rapper Ice Cube is not the first to introduce the…
MLS Deal Part of Sorare’s American NFT Expansion Plans
As NFT fantasy and collectibles startup Sorare plots its American expansion, the platform has landed its first U.S. league partner, Major League Soccer. All 28 MLS clubs…
LinksDAO Creates NFT Golf Membership Model as It Shops for a Course
Back on New Year’s Day, three executives set out on a quest to create the “world’s best golf and leisure club,” and to do it with Web3 and DAO (decentralized autonomous…
Serena Williams to Advise European NFT Platform Sorare
Tennis legend Serena Williams has joined European NFT company Sorare as an advisor to its board of directors. Williams will provide guidance on topics including athlete…
$100K for a Character in a Virtual Basketball Game That Can’t Be Played Yet? Sold.
As gaming industry veteran and crypto convert Marcus Bläsche tracked last year’s blockchain boom, he could see three distinct trends, as well as an opportunity. There…
Malcolm Jenkins Joins Blockchain Craze With Meek Mill-Inspired NFT
There’s no telling how long the craze surrounding NFTs will last, but three-time Pro Bowler Malcolm Jenkins isn’t letting the moment pass. The New Orleans Saints safety…
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NFT Bull, Win Stake: PBR Deal Offers Livestock Ownership for Fans
NFT makers, looking to keep their products relevant, are now offering real-life ownership of livestock and redefining the term “bull market”. Professional Bull Riders…
New Age Entertainment: Boosting Fan Inclusion in the Sports Industry
Today’s guest columnist is Spencer Dinwiddie, CEO and co-founder of Calaxy and a guard on the NBA’s Washington Wizards. Since the early 1980s, a small group of just over…
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