Jordan Brand Appoints Aflac’s Shannon Watkins as CMO
After a lengthy search process, Shannon Watkins has been named the new chief marketing officer for Jordan Brand. The former chief brand and marketing officer at Aflac…
After a lengthy search process, Shannon Watkins has been named the new chief marketing officer for Jordan Brand. The former chief brand and marketing officer at Aflac…
Ben Affleck and Matt Damon are reuniting once again, The Hollywood Reporter writes, this time for the true-life story of former Nike executive Sonny Vaccaro in a feature…
The primary focus of MLB’s players union during its recent labor negotiation was funneling more money to younger players. The Players Association scored with a 23% bump…
Switches between exclusive apparel sponsors and college football programs are routinely accompanied by grand, public announcements promising significant effects on…
Nike and Vanessa Bryant, the wife of the late NBA icon Kobe Bryant, have entered into a partnership. As Footwear News reports, the athletic giant announced late Thursday…
News of Adidas’ nationwide NIL program, open to current college athletes at all of its 109 affiliated Division I universities, hit Emanuel “Book” Richardson like “the…
Nike Inc. reported results for the third quarter of 2022 that beat analysts’ expectations, despite ongoing challenges from the supply chain crisis. As Footwear News…
One of Nike’s biggest recent business shifts will be on full display this week when March Madness kicks off in arenas around the country. There will be six teams wearing…
Earnings for the fourth quarter are in full swing — and one brand name has been dominating the results thus far: Nike. As reported in Footwear News, executives from Foot…
The conflict between Russia and Ukraine is prompting some retail companies to take action, Footwear News reports. Earlier this week, Adidas said it was suspending its…
It’s been a couple of years since a federal jury convicted Michael Avenatti of attempting to extort Nike, but a new court ruling clarifies that the multibillion-dollar…
Rafael Nadal rallied from down two sets to defeat Daniil Medvedev in an epic 5-hour, 24-minute Australian Open final. The win marked Nadal’s record 21st Grand Slam…