Today’s guest columnist is Rick Burton of Syracuse University. Is it possible American universities are failing to provide the right education to their highest-paid…
Barstool Sports is launching an endorsement deals marketplace, called TwoYay, for college athletes. The name, image and likeness-focused platform will connect athletes…
One decade ago, NCAA control over the rights of unpaid college athletes was so rigid that a hot topic at its annual rules meeting was whether to allow cream cheese as a…
More than a year into the name, image and likeness era in college athletics, college athlete financial literacy and money management are still top of mind for many…
As college athletes and institutions find creative avenues to monetize player NIL rights, the Pac-12 is giving its students new ways to leverage their game…
Today’s guest columnist is lawyer and University of Michigan regent Jordan B. Acker. NIL is here to stay. Sounds obvious, right? Well, to some it’s not, and…
NIL rights have fundamentally changed the business of college sports, but there remains a lot of secrecy about how much college athletes are being paid, and by whom…
NIL consultancy Altius Sports Partners is establishing on-campus operations at six of its partner schools as it launches a new program to create NIL-specific departments…
Now that many college sports fanbases have established NIL collectives to support college athletes, a basketball event is getting in on the action. The SoCal…
Since the implementation of NIL laws in July 2021, some athletic departments have partnered with organizations to support students’ brand development and access to…
College athletes have been able to profit off of their name, image and likeness (NIL) for a year now, yet public NIL data remains limited and fragmented. A few…
Last June, I testified before the U.S. Senate in a hearing on whether Congress should adopt a national NIL standard. A year later, Congress appears no closer to passing…
