Amazon Adds Overtime Elite Games in Sports Streaming Expansion
Amazon Prime Video has signed a three-year streaming deal with Overtime Elite (OTE), a pro basketball league and developmental program for 16- to 20-year-olds. As part…
Overtime
Overtime Inks Branded Content Pact With Footballco Ahead of the World Cup
Overtime and Footballco, a leading soccer content company, have formed a strategic partnership ahead of the 2022 FIFA World Cup. The deal will allow Overtime and…
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Overtime Hires Ex-NCAA Investigator Tim Nevius as Compliance Chief
Tim Nevius, the former NCAA investigator turned college-athlete advocate, has joined Overtime Sports as its vice president of regulatory affairs and athlete…
Marshawn Lynch Teams With Endeavor, Overtime to Launch ‘Level Up’ Program
Football icon Marshawn Lynch has a new team. The former NFL star running back has partnered with Endeavor and Overtime to launch the Level Up program for athletes…
Overtime Lines Up Alongside Cam Newton for New 7-on-7 Football Tourney
Overtime is teaming up with Cam Newton to launch its own 7-on-7 youth football tournament as the media brand looks to continue building its own sports IP. OT7 will…
March Madness Daily: Overtime Launches NFT-Based Bracket Contest
Overtime is putting a crypto spin on its college basketball bracket competition this year, mixing elements of NFT Madness with the more traditional March variety. Last…
Overtime to Pay College Athletes $1 Million in NIL-Driven Content Push
Digital sports media company Overtime is looking to turn college athletes into successful content creators, investing $1 million in name, image and likeness deals with…
Overtime Picks Atlanta as Headquarters for Pro High School Hoops League
Following a year-long search, the new Overtime Elite (OTE) league announced Wednesday that it’s setting up shop in Atlanta. Overtime will build a 103,000-square-foot…
Overtime Targets Next Gen Audience With Pro League Structure
Last week, Overtime (a digital sports media company built for the next generation) announced plans to start a new basketball league. Starting this fall, Overtime Elite…
Overtime Takes On Amateurism With Six-Figure Salaries for Pro High School League
With collegiate sports’ amateurism model under continued attack, multimedia sports brand Overtime is launching its own basketball league for NBA hopefuls, Overtime Elite…
Overtime Adds CRO, Doubling Sales Staff in Bid for New Ad Clients
Digital sports media company Overtime, which has built a community of millions of young sports fans with social clips and original content, is doubling its sales staff…
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Facebook Signs Overtime to Produce Home Workout Videos
Facebook signed a new deal this summer with digital sports media startup Overtime for a run of 150 workout videos featuring influencers and athletes. Starting in June…
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