McKinsey Analysis: Despite Slump, Sports NFTs Aren’t Going Away
Today’s guest columnists are Dan Singer and Ben Vonwiller of McKinsey & Company. The NFT skeptics are running a victory lap: Weekly sales of sports NFTs peaked at $138…
Patrick Mahomes
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Brady Sets Record Atop NFL Merch Sales, Mahomes Close Behind
In this year’s Super Bowl, Tom Brady and Patrick Mahomes went head to head, with the Buccaneers’ signal caller coming out on top. And after alternating in the top two…
Patrick Mahomes’ NFT Art Hauls in $3.7 Million
Patrick Mahomes got a bit of crypto-revenge for Super Bowl LV this week, as the Kansas City star’s debut collection of non-fungible tokens (NFTs) sold for…
Prescott’s Record-Bonus Contract Will Nearly Match Mahomes After Taxes
As reported by ESPN’s Adam Schefter and other media, the Dallas Cowboys and quarterback Dak Prescott have agreed to a four-year, $160 million contract. The deal…
Mahomes Takes One on the Chin but Remains the Face of NFL’s Marketing Future
Here’s one way to spin it: Patrick Mahomes just got a lot more relatable. Mahomes made football look easy during his first three years as a starter, becoming…
Mahomes Cites Other Sports Legends as He Stakes Claim to NFL’s Future
No matter what happens in Sunday’s Super Bowl 55, the National Football League is aware the future rests in the hands of Kansas City’s quarterback Patrick Mahomes rather…
Mahomes Statistically on Pace to Usurp Brady’s GOAT Legacy: Data Viz
The 2021 Super Bowl is like if LeBron James got to face Michael Jordan in an NBA Finals. The 43-year-old Tom Brady of the Tampa Bay Buccaneers and the 25-year-old…
Brady to Host Mahomes in Super Bowl First as Tampa Caps Banner Sports Year
In this season plagued by the coronavirus, the National Football League couldn’t have scripted its ultimate game any better. Tom Brady leaves New England and signs a…
NFL Kickoff Game Ratings Tumble as LeBron, Serena Steal Share
A 24-point fourth-quarter lead and a host of other high-impact sports options on the dial conspired to put a dent in the ratings for the first NFL broadcast of the…
NBC Sells Out NFL Opener Ad Inventory as Pharma and Insurance Boost Spending
NBC has sold out its last available ad unit in this Thursday’s NFL Kickoff Game, setting the stage for what will be the network’s 15th season of broadcasting Sunday…
Breaking
Kansas City MVP: Chiefs Quarterback Mahomes Acquires Stake in Royals
Kansas City Chiefs Super Bowl-winning quarterback and game MVP Patrick Mahomes is the latest investor in the Kansas City Royals, the Major League Baseball team announced…
NFL Uncertainty Grows as Players Decry Lack of Action From Teams
Richard Sherman, the San Francisco 49ers’ defensive back who has been a union representative since 2014 and is part of its executive committee, was asked a simple…
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