PGA Tour Adds $40 Million Bonus for Social Stars as Golf Super League Looms
The doomed Super League is, at its core, about the most popular brands in soccer wanting a bigger share of the money they generate for the sport. It’s a dynamic that…
PGA Tour
DraftKings to Build Sportsbook at TPC Scottsdale in PGA Tour Deal
DraftKings is building a retail sportsbook at the famed TPC Scottsdale golf course in Arizona, part of an expanded partnership with the PGA Tour that will also give the…
Green Jacket for Matsuyama to Be Paired With $2 Million Taxable Purse
On Sunday, Hideki Matsuyama earned the right to wear the fabled green jacket by finishing first in the 2021 Masters Tournament at Augusta National Golf Club in Augusta…
Comcast Business to Sponsor PGA Tour Top 10 Leaderboard
The PGA Tour has announced a multi-year partnership with Comcast Business to sponsor the Tour Top 10 rankings, starting with the current 2020-2021 PGA Tour season. The…
Tiger Woods Suffers Multiple Leg Injuries in Car Crash
Tiger Woods had surgery to repair open fractures of his right leg and ankle following a single-car accident in Los Angeles on Tuesday morning, the chief medical officer…
Justin Thomas Loses Ralph Lauren Sponsorship Over Homophobic Slur
In the wake of Justin Thomas uttering a homophobic slur after missing a putt at the Sentry Tournament of Champions in Hawaii on Jan. 9, Ralph Lauren announced on Friday…
PGA, European Tours Strike Strategic Alliance That Could Include Global Media Rights
The PGA Tour has purchased a minority stake in the European Tour’s media production company, part of a wider partnership that will let golf’s major men’s tours jointly…
DraftKings Adds U.S. Open Champ DeChambeau as Golf Boosts Betting Industry
DraftKings will advertise on Bryson DeChambeau’s cap during golf tournaments as part of a larger multi-year partnership with the U.S Open champion. DeChambeau will…
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