The San Francisco 49ers are boosting their stake in Leeds United, with veteran executive Paraag Marathe taking on the role of vice chairman of the Premier League…
Relevent Sports Group has signed a three-year ticketing partnership with Stage Front, an alliance that reflects the firm's optimism that it will stage International…
For Soccer Ventures, the investment fund backed by Philadelphia Union co-owner Richie Graham, has made its first acquisitions: a pair of companies that cater to Hispanic…
Boris Gartner is CEO of LaLiga North America, a joint venture between LaLiga, Spain's top-flight soccer competition and professional association, and Relevent Sports, a…
LigaMX, Mexican soccer's governing body, has signed an exclusive gambling data partnership with Genius Sports. Under the agreement, Genius Sports will capture data from…
Actors Ryan Reynolds and Rob McElhenney are acquiring a fifth-division English soccer club, and plan to use their own stardom—and a new documentary series—to promote the…
The MLS has unveiled its top-selling jerseys from the 2020 season. Coming in first was LAFC forward Carlos Vela, who was previously third last year. Vela led the league…
D.C. United is building a retail sportsbook within Audi Field as part of a wider ten-year agreement with FanDuel. A unit of gambling giant Flutter Entertainment, FanDuel…
Ball Corp. is buying naming rights to the home of the Denver Nuggets and Colorado Avalanche, part of a wide-ranging partnership with Kroenke Sports & Entertainment that…
The New York Red Bulls are utilizing content creators and players in the eMLS in a way that no other team has done before. Whereas most teams in MLS's competitive gaming…
Women's soccer company Atalanta Media launched this fall with the announcement of a partnership that brought the top English women's league (the FA Women's Super League)…
Jill Ellis, who coached the U.S. women's national team to two World Cup titles, has joined the Topps Company's board of directors. Ellis will help the sports card and…
