LeBron, Osaka Among Stars Backing Extended Reality Platform StatusPRO
Sports tech and gaming company StatusPro, which creates extended reality training programs, announced a number of new big-name investors Thursday, headlined by Lakers…
sports investment
Women Fans Hold Key to Future Sports Revenue Growth, Study Says
“Shrink it and pink it” is how Sports Innovation Lab founder and CEO Angela Ruggiero describes the old, unofficial motto of brands and marketers trying to reach fans of…
Exclusive
Fan Data Project Aims to Grow Women’s Sports and Harness Spending Power
Market intelligence firm Sports Innovation Lab is starting The Fan Project, a women’s sports-centric research endeavor created to get a better understanding of the…
Exclusive
OneTeam Partners Seeks Bilingual Audiences With Exile Investment
OneTeam Partners, a company recently launched by the NFL and MLB players’ unions to generate increased revenue from players’ valuable likenesses, has invested in global…
DraftKings’ DRIVE VC Adds New CEO, Four Investments
Venture capital firm DRIVE, which was founded by DraftKings and a trio of Boston-based investment companies, introduced a new CEO and announced four new investments…
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