Viral Panthers Clip a ‘Milestone in Augmented Reality’
People had gotten used to virtual fans—floating heads along the sideline of the NBA Finals or avatars in the outfield bleachers at MLB games. But on Sunday, with…
Sports Tech
Aktivate Raises $7 Million in Seed Round for School Sports Platform
Aktivate announced the closing of a $7 million seed financing round, led by Will Ventures, that will help the development of the startup’s administration platform for…
Prime
What the Metaverse Means, And What It Means for Sports
There was blockchain, and cryptocurrency, and then DAOs. Ethereum, fungible tokens, gas fees. As our lives have become digitized and gamified over the last year, there…
Julie Foudy, Swin Cash Back LeagueApps in $15 Million Series B Fund Raise
(This story has been corrected in the fourth paragraph to clarify what the funding will pay for.) LeagueApps, a youth sports management platform that provides…
YES Network Adds Interactive Graphics to Yankees Streams
Starting this week, Yankees and Nets broadcaster YES Network will launch interactive in-stream content for fans watching baseball on its mobile app. The graphic
Catapult Sports Buys Racing Data Pioneer SBG For $40 Million
Athlete performance technology provider Catapult Sports has purchased London-based SBG Sports Software for $40 million, bringing the live data and video developer in…
The Sonar Company Raises $1 Million to Bring Ultrasonic Tech to Sports
The Sonar Company, which hopes to enable in-venue and at-home fan engagement opportunities for teams and broadcasters, has closed a $1 million funding round that
Hyperice Expands With FIBA Deal and Plans for Tokyo Olympics
The international basketball federation FIBA has signed an Official Recovery Technology Supplier deal with Hyperice that extends into 2023, as both organizations…
Virtual Reality’s Missed 2020 Opportunity Was Years in the Making
There was a time, months into the COVID-19 pandemic, when fads seemed to emerge Mad Libs-style: GameStop stock! Digital trading cards! O
Bruin’s $100 Million TGI Sport Deal Targets Digital Signage Tech
For the past year, leagues and teams, looking for new revenue sources, have in many cases turned to additional advertising signage on and around the field of play…
Arenas Explore Hospital HVAC and Theater Mist to Reopen for Fans
When the Phoenix Suns announced a $230 million arena renovation in 2019, a crowd of 1,500 socially-distanced fans was hardly the grand re-opening they had in mind…
Celeb Meet and Greet Startup Looped Touts $8M Seed Round Backed by Suh, Will Ventures
As fan experiences continue to go digital, virtual-venue platform Looped announced its $7.7 million seed round Tuesday. The round is led by Will Ventures, with other
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Variety
Brandi Carlile, Sturgill Simpson, John Prine Win Top Prizes at Americana Awards
Rolling Stone
Brandi Carlile, Sturgill Simpson Take Top Prizes at 2021 Americana Honors and Awards
ArtNews
9 Sales Highlights from This Year’s Art Basel in Switzerland
BGR
BTS made the United Nations go viral with ‘Permission to Dance’ video
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