NBC Draws Second-Largest Super Bowl Audience to Cap NFL Bonanza
On the heels of the NFL’s most-watched regular-season campaign in six years and a playoff run delirious enough to be classified as a Schedule II controlled substance…
Super Bowl LVI
How Much Is Your Super Bowl Square Worth?
According to a recent survey from Morning Consult, a quarter of Americans are likely to bet on the Super Bowl. Of those, two-thirds will partake in the popular Super…
When Does the Super Bowl Start? It Depends on How You Watch
Sometime around 3:30 p.m. local time in Los Angeles Sunday, the Rams and Bengals will kick off Super Bowl LVI. A few seconds later, fans glued to their TVs will see the…
Opinion
As Venue for the Super Bowl, SoFi Is More Than Just a Stadium
The first thing to know is that SoFi Stadium is the most spectacular sports facility I’ve ever seen in more than 45 years of sports journalism. From its vegetation…
Telemundo’s First Super Bowl Broadcast Highlights NFL Latino Push
Telemundo Deportes is making history this Sunday, becoming the first Spanish-language broadcast network to air the Super Bowl. Previously, the Super Bowl has been…
Some Bengals Players Would Net Less in Super Bowl Loss Than Pro Bowl
Super Bowl LVI will be played this Sunday at SoFi Stadium in Inglewood, Calif. The stakes for the Los Angeles Rams and Cincinnati Bengals include legacy, fame and . .…
Amazon’s Thursday Night Football Sets Off Broadcast Musical Chairs
Al Michaels will become a free agent after the victory confetti blankets the SoFi Stadium turf this Sunday, but the veteran broadcaster says he aims to secure a booth…
Super Bowl LVI Is the Most Expensive Ticket in the Game’s History
Even before the conference title games were decided this past Sunday, tickets for Super Bowl LVI in Los Angeles were going through SoFi Stadium’s state-of-the art…
NBCU Bets on Olympics, Super Bowl in Bid to Out-Measure Nielsen
While the colorful and grandiose Winter Olympics Opening Ceremony unfurls on TV, the company showing all the pomp has an equally elaborate project taking place off…
Super Bowl Ads Are Sold Out, Many at Record Prices as High as $7 Million
Kickoff for Super Bowl LVI is still days away, but NBC has scored at least one touchdown. NBC has sold out all of its inventory for the Big Game, scheduled to be…
Super Bowl Halftime Show’s Dancers Won’t Work For Free, Per SAG-AFTRA Deal With Producers
SAG-AFTRA and the producers of the Super Bowl Halftime Show have worked out an agreement in which “no professional dancers will be asked to work for free” as part of the…
NBC Eyes a Half-Billion-Dollar ‘Super Gold Sunday’ Between NFL, Olympics
NBC has designated Feb. 13 as “Super Gold Sunday,” and with less than a month to go before the NFL title tilt and the Winter Olympics align for the very first time, the…
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