Group-Sales Slump Pushes Teams Toward Unified Ticketing Strategy
NBA teams experienced a 34.9% decline in group ticket sales and a 12.4% slide in full-season ticket sales during the 2021-2022 regular season (versus the ’18-’19 season…
Ticket Sales
StubHub Denied Dismissal of Lawsuit Over COVID Refund Claims
Last Friday, U.S. District Judge Haywood Gilliam declined to dismiss and compel to arbitration claims brought by StubHub mobile app customers, who demand refunds for…
More Teams Taking Dynamic Approach to Primary Ticket Market
Airlines, hotels and sportsbooks have long taken a dynamic approach to pricing, but the sports industry has been slower to adopt the practice. While “everybody is using…
TiqAssist Seeks to Address Gaps in Season-Ticket Resale Market
The majority of season ticket holders don’t attend every game (particularly across the NBA, NHL and MLB, which have lengthy home slates), and given the rising cost of…
Team Ticket Sales Slump Amid Fickle Fans and COVID Precautions
New data analysis released by ticketing tech company Logitix showed that sports teams requiring proof of vaccination or negative tests to enter arenas and stadiums are…
Premium Seats and Suites Boom Amid General Admission Ticket Slump
Teams across the sports ecosystem are struggling to sell general admission tickets. Tim Statezni (VP for business operations, Legends) told Sportico‘s Jacob Feldman…
Exclusive
College Football Hall of Fame Enters Multi-Year Deal With Legends
Atlanta’s College Football Hall of Fame has agreed to an “all-inclusive” multi-year partnership with Legends—the sports hospitality, sponsorship and sales consultancy…
McGregor-Poirier 3 Pushes UFC Sellout Streak to Four
Coming out of the pandemic, many believed sports fans would be eager to return to stadiums and arenas. But a lack of capacity crowds across the ecosystem indicates…
Cost of Knicks Tickets ‘Normal’ as MSG Reopens at Reduced Capacity
On Tuesday night, Madison Square Garden re-opened its doors to basketball fans for the first time since last March. The Knicks played host to the Warriors in front of…
Record Super Bowl Ticket Prices Have Begun to Drop
Super Bowl 55 tickets–on both an average listing price and “get-in” basis–were tracking to be the most expensive in history. As of Monday (the day after the conference…
Lack of Fans and Other Pandemic Impacts Set to Ravage Basketball Schools’ Revenues
Much has been written about how limitations on fans at college football games this fall has negatively impacted collegiate athletic departments’ budgets. But at…
Teams Learning Ticketing in Pairs Drive Sales in Socially Distant Environment
Ticket sales in a socially distant environment was initially thought to be an exercise in square footage. Pro teams constructed post-COVID ticketing manifests that would…
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