NFL Draft in Las Vegas to Draw a Million as Live Events Expand Reach
Tracie Rodburg remembers looking out at the masses attending the 2019 NFL Draft in Nashville. The NFL’s SVP for sponsor management, Rodburg stood alongside her…
tourism
As Soccer and F1 Grow in U.S., More Dollars Could Flow to the U.K.
While the traditional American pastime of baseball remains mired in existential crises, British sports are booming in the U.S. The English Premier League recently…
Tourist Board Sports Sponsorships Down 70% Despite Travel Rebound
Summer travel is coming back. But despite the positive outlook, GlobalData reports that there’s been no obvious evidence of a spike in tourist board sports…
Youth Sports Hubs Poised for Growth as Travel-Team Tourism Thrives
Today’s guest columnists are Brian Connolly (right), managing principal, and Zachary Ipson, senior analyst, of Victus Advisors. Over the past 15 years, the youth and…
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