Opinion
NBA’s 3D Virtual Reality Looks Like a Game-Changer for Younger Fans
Today’s guest columnist is Rick Burton of Syracuse University. “This is cool.” “Oh my God.” “What just happened?” Those were only a handful of…
virtual reality
Inside the NBA: Immersive Entertainment Company to Air Games
NBA games will air live in immersive entertainment company Cosm’s soon-to-debut experiential viewing venues as part of a multiyear partnership announced…
Tom Brady, Steph Curry Among Athlete Investors in VR Golf Platform
Golf+, a VR golf platform with a vision of letting users virtually play any course from their living room, recently raised a $6 million seed round. Breyer Capital led…
Exclusive
Smart Backboard Maker Joins Race to Create Basketball’s Digital Future
With a “smart” basketball hoop design three years in the making, Huupe is hoping to bring the connected fitness era to the blacktop. The startup recently closed a seed…
VR Hockey Trainer Sense Arena Eyes Golf, Tennis After Fundraising Close
As virtual reality tech finds renewed momentum, VR ice hockey training startup Sense Arena recently closed a $3 million investment round. With the new money, the…
Braves Join Fortnite Backers for Metaverse Field of Dreams, and Dollars
Now this is a field of dreams. On Thursday, the Atlanta Braves unveiled the first MLB stadium built in the metaverse, an online replica of Truist Park that hosted a few…
NFL’s First VR Game Promises a QB-Eye View as Ex Pros Pitch In
StatusPro released the first trailer Wednesday for its upcoming VR football game, which puts players inside the helmets of NFL QBs. NFL Pro Era is set to launch this…
Rams Launch Virtual Venue to Host Season Ticket Holders Year-Round
Months after winning a Super Bowl in their own SoFi Stadium, the Los Angeles Rams are opening some new digs—online. The Rams launched a “Virtual Rams House” Monday…
Virtual Reality’s Missed 2020 Opportunity Was Years in the Making
There was a time, months into the COVID-19 pandemic, when fads seemed to emerge Mad Libs-style: GameStop stock! Digital trading cards! Ocean Spray TikTok! And yet, amid…
Exclusive
Intel Exploring Sale of Sports Technology Arm
Intel Corp. is exploring a sale of its sports division, a unit that focuses on immersive video for leagues, broadcasters and fans, according to multiple people familiar…
Devils Sign VR Deal as Cognitive Training Takes Off in Pandemic
The New Jersey Devils and virtual reality training company Sense Arena have signed a deal that will bring the team’s new official cognitive training tool to both Devils…
Exclusive
Verizon Bets on Virtual Reality With Entain Gambling Partnership
Verizon Media has formed a global tech partnership with Entain, the gambling operator formerly known as GVC Holdings, to innovate the next generation of sport betting…
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